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If Walt Disney is in the business of selling life insurance, he wouldn’t begin with numbers, graphs, or product benefits.He’d begin with a story, one that makes people believe again.
Because Disney wasn’t just a businessman.
He was a visionary dream builder. He sold imagination, hope, and the belief that no matter how dark things seem, happy endings are still possible.
Now imagine what would happen if someone with that mindset walked into a Filipino family’s home and talked about life insurance.
It wouldn’t feel like a sales pitch.
He’d Start with a Dream
Walt Disney believed that every great creation starts with a dream.
“If you can dream it, you can do it.”
If he were selling life insurance, he’d start there by asking,
“What’s your dream for your family?”
He’d listen as the father talks about sending his kids to college… as the mother describes wanting a home, they can finally call their own.
And then he’d say, with that quiet conviction:
“Let’s make sure those dreams come true, even if life takes an unexpected turn.”
That’s what life insurance is: a dream-keeper.
It would feel like a dream worth protecting.
He’d Paint a Picture, Not Present a Policy
Disney was a master at making people see what he saw.
He didn’t describe Disneyland as a park with rides,
He called it “a place where adults and children can laugh and play together.”
So instead of saying, “This policy gives ₱2 million coverage,”
He’d say:
“Imagine your kids still finishing college, your spouse still paying the bills, your home still standing, all because you decided to protect your dream today.”
He’d make people feel the promise behind the policy.
That’s storytelling. That’s Disney magic applied to selling.
He’d Talk About Hope, Not Fear
Most insurance pitches focus on fear: “What if something happens to you?”
Walt Disney would never use fear as a motivator. He’d use hope.
“You’re not buying this because you expect the worst. You’re buying this because you believe in your family’s future and you want that dream to live on.”
That’s a message that speaks deeply to Filipino hearts.
Our culture is built on pag-asa (hope) and pangarap (dreams).
Disney would know how to tap into that.
He’d Turn Clients into Heroes
In every Disney story, there’s a hero, a father like Mufasa, a mother like Elastigirl, a dreamer like Aladdin.
If he were selling life insurance, Walt Disney would make the client the hero of the story.
“When you buy this plan, you’re not just paying a premium—you’re protecting the people you love most. You’re the hero of your family’s story.”
That’s powerful.
Because every Filipino parent wants to be remembered that way, as the protector, the provider, the one who made sure the family’s dream lived on.
He’d Leave Every Family With Faith
Walt Disney had his share of failures, bankruptcy, setbacks, rejection, but he never gave up.
Why? Because he believed.
If he were an insurance advisor, he’d close every conversation with that same faith:
“Great things start with belief. Believe that your hard work will pay off. Believe that your family’s future deserves protection. And believe that love, properly planned, lasts forever.”
He wouldn’t sell for commission.
He’d sell for conviction.
If Walt Disney sold life insurance, he wouldn’t talk about death, he’d talk about dreams that live forever.
- He’d show that insurance isn’t a financial product, it’s a story of love, responsibility, and hope.
- It’s what turns life’s “once upon a time” into “happily ever after.”
- And that’s something every Filipino advisor can learn from.
So next time you sit with a client, think like Walt.
Tell a story. Stir emotion. Build belief.
Because at the end of the day, you’re not selling insurance, you’re helping families protect their dreams.
All the best my friends!!
#acgadvice
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